Creative Champions League (CCL) is an internal design competition installed in the Landor network to push the boundaries of design work. The ultimate objective is to improve the outcome of all work, treat each project as a possible Cannes Lion nomination and ultimately improve the chances to win international awards.

The program is inspired by boxing matches and takes place 4 times a year. Each Landor agency around the world summits 3 pieces of work that are then judged by a jury consisting of prominent Landor employees as well as exterior judges (sister companies, clients). The friendly competitive spirit should inspire and motivate to deliver outstanding and always better work.

Advertising campaign and graphic design

Role
Creative Director, Graphic Design, Portrait Photography
For
Landor Associates, Paris
Date
2012
Type
Poster